Mobile messaging and display ads will grow to $2.9B in 2011


	Mobile messaging and display ads will grow to $2.9B in 2011

kevinjwang

10-26-2006 1:26 PM

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tags:

mobile, advertising

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<div style="margin: 12px 0px; font-family: arial; color: #333333; background: #ffffff; border: solid 4px #e5e5e5; width: 100%; clear: left;"><div class="CM_CTB_Content_Wrap" style="margin: 0px; padding: 0px;background-color: #ffffff;"><div style="border-bottom: solid 1px #dcdcdc; white-space: nowrap; margin-bottom: 8px; background-color: #eeeeee ;background-image: url(http://www.clipmarks.com/images/source-bg.gif); background-repeat: repeat-x; height: 24px; line-height: 24px; vertical-align: middle; padding-bottom: 4px; color: #666666; font-size: 10px;" ><a href="http://clipmarks.com/clip-to-blog/" title="see clips that are hot right now"><img src="http://content.clipmarks.com/blog_embed/4453f022-c25b-4259-a829-c89448b16d99/0165E362-31BF-4F00-93B2-6DAE2BC85A1B/" alt="" width="19" height="19" border="0" style="vertical-align: middle; margin: 0px 4px; display: inline; border: none; float:none;" /></a>clipped from <a title="http://www.metrics2.com/blog/2006/10/25/mobile_messaging_and_display_ads_will_grow_to_29_b.html" href="http://www.metrics2.com/blog/2006/10/25/mobile_messaging_and_display_ads_will_grow_to_29_b.html" style="font-size: 11px;">www.metrics2.com</a></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.metrics2.com/blog/2006/10/25/mobile_messaging_and_display_ads_will_grow_to_29_b.html"><FONT size="2" face="Georgia"> Total advertiser spend on mobile messaging
            and display ads will grow from $1.4 billion in 2006 to $2.9 billion
            in 2011, <A href="http://www.jupiterresearch.com/bin/item.pl/research:vision/1259/id=98111/">according</A>
            to JupiterResearch's <SPAN class="title"><B>US Mobile Marketing
            Forecast, 2006 to 2011</B></SPAN>. With a 76% penetration rate in the US, cell phones
      offer marketers a highly personalized platform
            for targeting consumers. </FONT></blockquote></div><div style="margin: 0px 6px 6px 4px;"><table style="font-size: 11px;border-spacing: 0px;padding: 0px;" cellpadding="0" cellspacing="0" width="100%"><tr><td style="background:transparent;border-width:0px;padding:0px;">&nbsp;</td><td align="right" style="background:transparent;border-width:0px;padding:0px;width:107px" width="107"><a href="http://clipmarks.com/share/0165E362-31BF-4F00-93B2-6DAE2BC85A1B/blog/" title="blog or email this clip"><img src="http://content7.clipmarks.com/images/c2b-foot.png" border="0" alt="blog it" width="107" height="17" style="border-width:0px;padding:0px;margin:0px;" /></a></td></tr></table></div></div>

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