Rising click fraud

Search Options	close
Search the following clips: All Clips

news science politics food economy art
technology health internet religion psychology

Sign Up Install Learn More Login


	Rising click fraud

alexpapa

1-28-2009 6:01 PM

140 views

alexpapa says:

Interesting and worrying figures from a recent study on click fraud showing deterioration of the situation.

Add a Comment

Login to Comment. Not a member yet? Sign up

Today's Top Clips

visit the Top Clips page

View the Top Clips from January 28, 2009

Embed This Clip In Your Site...

<div style="margin: 12px 0px; font-family: arial; color: #333333; background: #ffffff; border: solid 4px #e5e5e5; width: 100%; clear: left;"><div class="CM_CTB_Content_Wrap" style="margin: 0px; padding: 0px;background-color: #ffffff;"><div style="border-bottom: solid 1px #dcdcdc; white-space: nowrap; margin-bottom: 8px; background-color: #eeeeee ;background-image: url(http://www.clipmarks.com/images/source-bg.gif); background-repeat: repeat-x; height: 24px; line-height: 24px; vertical-align: middle; padding-bottom: 4px; color: #666666; font-size: 10px;" ><a href="http://clipmarks.com/clip-to-blog/" title="see clips that are hot right now"><img src="http://content.clipmarks.com/blog_embed/3cefe309-4d90-4123-aaad-a8dd5f3e181b/04D59580-24BA-4E1D-8A4D-8DF3929D541A/" alt="" width="19" height="19" border="0" style="vertical-align: middle; margin: 0px 4px; display: inline; border: none; float:none;" /></a>clipped from <a title="http://www.marketingcharts.com/direct/botnets-click-farms-propel-click-fraud-to-record-high-17-7711/?utm_campaign=newsletter&utm_source=mc&utm_medium=textlink" href="http://www.marketingcharts.com/direct/botnets-click-farms-propel-click-fraud-to-record-high-17-7711/?utm_campaign=newsletter&utm_source=mc&utm_medium=textlink" style="font-size: 11px;">www.marketingcharts.com</a></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.marketingcharts.com/direct/botnets-click-farms-propel-click-fraud-to-record-high-17-7711/?utm_campaign=newsletter&utm_source=mc&utm_medium=textlink"><H2>Botnets, Click Farms Propel Click Fraud to Record High 17%</H2></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.marketingcharts.com/direct/botnets-click-farms-propel-click-fraud-to-record-high-17-7711/?utm_campaign=newsletter&utm_source=mc&utm_medium=textlink"><P>The internet click fraud rate hit a record level of 17.1% in Q408 and click fraud traffic from botnets surged to an all-time high of 31.4%, <A href="http://www.clickforensics.com/newsroom/press-releases/120-click-fraud-index.html">according to</A> Click Forensics, Inc., which today released its quarterly pay-per-click (PPC) Click Fraud Index figures, writes <A href="http://www.marketingvox.com/click-fraud-hits-171-in-q4-highest-in-2-years-042956/">MarketingVOX</A>. <SPAN id="more-7711"></SPAN></P></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.marketingcharts.com/direct/botnets-click-farms-propel-click-fraud-to-record-high-17-7711/?utm_campaign=newsletter&utm_source=mc&utm_medium=textlink"><P>Specifically, click fraud traffic from botnets was responsible for 31.4% of all click fraud traffic in Q408. This is up from 27.6% <A href="http://www.marketingcharts.com/topics/e-commerce/q3-click-fraud-rate-holds-steady-at-16-botnet-activity-rises-6523/">in Q308</A> and 22.0% in Q407.</P></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.marketingcharts.com/direct/botnets-click-farms-propel-click-fraud-to-record-high-17-7711/?utm_campaign=newsletter&utm_source=mc&utm_medium=textlink"><li style="margin-left:16px;padding-left: 0px;">The average click fraud rate of PPC ads appearing on search engine content networks, including Google AdSense and the Yahoo Publisher Network, was 28.2%. This is an increase from the 27.1% rate reported for Q308 and down slightly from the 28.3% rate for Q407.</LI></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.marketingcharts.com/direct/botnets-click-farms-propel-click-fraud-to-record-high-17-7711/?utm_campaign=newsletter&utm_source=mc&utm_medium=textlink"><li style="margin-left:16px;padding-left: 0px;">In Q408, the greatest percentage of click fraud originating from countries outside the US came from Canada (7.4%), Germany (3.0%) and China (2.3%).</LI></blockquote></div><div style="margin: 0px 6px 6px 4px;"><table style="font-size: 11px;border-spacing: 0px;padding: 0px;" cellpadding="0" cellspacing="0" width="100%"><tr><td style="background:transparent;border-width:0px;padding:0px;">&nbsp;</td><td align="right" style="background:transparent;border-width:0px;padding:0px;width:107px" width="107"><a href="http://clipmarks.com/share/04D59580-24BA-4E1D-8A4D-8DF3929D541A/blog/" title="blog or email this clip"><img src="http://content8.clipmarks.com/images/c2b-foot.png" border="0" alt="blog it" width="107" height="17" style="border-width:0px;padding:0px;margin:0px;" /></a></td></tr></table></div></div>

New from the makers of Clipmarks: Amplify.com - Don't just share the news...Amplify it!

Clipmarks: Home; New Clips; Top Clips; Dashboard

Popular Topics: News; Life; Science; Technology; Entertainment

Get Started: Sign Up; Install Clipping Tool; How Clipping Works; Clip-to-Blog™; ClipSearch

Tools and Resources: FAQ; ClipWeek; Top Clippers; Top Tags; Site Map

About Clipmarks: About Us; Contact; Copyright; Privacy; EULA

Search Options

Today's Top Clips