Fostering Innovation: an interview with Brad Bird, Pixar


	Fostering Innovation: an interview with Brad Bird, Pixar

missmartini

5-3-2008 8:45 PM

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tags:

pixar, innovation, interview, fromamanda, lessons

missmartini says:

My friend shared this with me. It is a pretty interesting interview with Brad Bird, from Pixar. I love Pixar. Here you go.

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<div style="margin: 12px 0px; font-family: arial; color: #333333; background: #ffffff; border: solid 4px #e5e5e5; width: 100%; clear: left;"><div class="CM_CTB_Content_Wrap" style="margin: 0px; padding: 0px;background-color: #ffffff;"><div style="border-bottom: solid 1px #dcdcdc; white-space: nowrap; margin-bottom: 8px; background-color: #eeeeee ;background-image: url(http://www.clipmarks.com/images/source-bg.gif); background-repeat: repeat-x; height: 24px; line-height: 24px; vertical-align: middle; padding-bottom: 4px; color: #666666; font-size: 10px;" ><a href="http://clipmarks.com/clip-to-blog/" title="see clips that are hot right now"><img src="http://content.clipmarks.com/blog_embed/d926bb60-95dd-4b34-a2b1-d5f3cf9b7024/0B1175EC-12DB-4101-94FE-DD96E9DDB11D/" alt="" width="19" height="19" border="0" style="vertical-align: middle; margin: 0px 4px; display: inline; border: none; float:none;" /></a>clipped from <a title="http://gigaom.com/2008/04/17/pixars-brad-bird-on-fostering-innovation/" href="http://gigaom.com/2008/04/17/pixars-brad-bird-on-fostering-innovation/" style="font-size: 11px;">gigaom.com</a></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://gigaom.com/2008/04/17/pixars-brad-bird-on-fostering-innovation/"><H3>
									Pixar’s Brad Bird on Fostering Innovation							</H3></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://gigaom.com/2008/04/17/pixars-brad-bird-on-fostering-innovation/"><H4>
				<SPAN class="author author-pic author-carleen"><A title="Posts by Carleen Hawn" href="http://gigaom.com/author/carleen/">Carleen Hawn</A></SPAN>, 
				Thursday, April 17, 2008				at 12:01 AM PT				<SPAN class="tool comment"><A href="http://gigaom.com/2008/04/17/pixars-brad-bird-on-fostering-innovation/#comments">Comments (32)</A></SPAN>
			</H4></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://gigaom.com/2008/04/17/pixars-brad-bird-on-fostering-innovation/"><BLOCKQUOTE>Brad Bird makes his living fostering creativity. Academy Award-winning director (<A href="http://www.imdb.com/title/tt0317705/">The Incredibles</A> and <A href="http://www.imdb.com/title/tt0382932/">Ratatouille</A>) talks about the importance, in his work, of pushing teams beyond their comfort zones, encouraging dissent, and building morale. He also explained the value of “black sheep”—restless contributors with unconventional ideas. </BLOCKQUOTE></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://gigaom.com/2008/04/17/pixars-brad-bird-on-fostering-innovation/"><P>The piece is behind McKinsey’s pay wall, but we extract its <STRONG>9 key lessons</STRONG> below.<SPAN id="more-13040"></SPAN></P></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://gigaom.com/2008/04/17/pixars-brad-bird-on-fostering-innovation/"><STRONG>Lesson One: Herd Your Black Sheep </STRONG></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://gigaom.com/2008/04/17/pixars-brad-bird-on-fostering-innovation/"><EM>The Quarterly: How did your first project at Pixar—The Incredibles—shake things up?</EM></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://gigaom.com/2008/04/17/pixars-brad-bird-on-fostering-innovation/"><STRONG>Lesson Two: Perfect is the Enemy of Innovation</STRONG></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://gigaom.com/2008/04/17/pixars-brad-bird-on-fostering-innovation/"><STRONG>Lesson Three: Look for Intensity</STRONG></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://gigaom.com/2008/04/17/pixars-brad-bird-on-fostering-innovation/"><div align="center"><img src="http://content8.clipmarks.com/blog_cache/gigaom.com/img/7702DEC7-CC3C-4B0E-B042-B182D8257FDA" alt="" /></div></blockquote></div><div style="margin: 0px 6px 6px 4px;"><table style="font-size: 11px;border-spacing: 0px;padding: 0px;" cellpadding="0" cellspacing="0" width="100%"><tr><td style="background:transparent;border-width:0px;padding:0px;">&nbsp;</td><td align="right" style="background:transparent;border-width:0px;padding:0px;width:107px" width="107"><a href="http://clipmarks.com/share/0B1175EC-12DB-4101-94FE-DD96E9DDB11D/blog/" title="blog or email this clip"><img src="http://content9.clipmarks.com/images/c2b-foot.png" border="0" alt="blog it" width="107" height="17" style="border-width:0px;padding:0px;margin:0px;" /></a></td></tr></table></div></div>

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