Banks turn to social networking


	Banks turn to social networking

butesch

7-30-2008 9:28 PM

287 views

tags:

web 2.0, banks, social networking, gartner

butesch says:

You know something has begun to be less than cool when Banks are doing it

1 Comment |

Add a Comment

7-30-2008 11:12 PM

Imnclady

Oh, for the love of money!

Nice find...good clip

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<div style="margin: 12px 0px; font-family: arial; color: #333333; background: #ffffff; border: solid 4px #e5e5e5; width: 100%; clear: left;"><div class="CM_CTB_Content_Wrap" style="margin: 0px; padding: 0px;background-color: #ffffff;"><div style="border-bottom: solid 1px #dcdcdc; white-space: nowrap; margin-bottom: 8px; background-color: #eeeeee ;background-image: url(http://www.clipmarks.com/images/source-bg.gif); background-repeat: repeat-x; height: 24px; line-height: 24px; vertical-align: middle; padding-bottom: 4px; color: #666666; font-size: 10px;" ><a href="http://clipmarks.com/clip-to-blog/" title="see clips that are hot right now"><img src="http://content.clipmarks.com/blog_embed/cbd3de64-9563-49b4-a362-b7db8fae6388/239BB1C7-E334-4390-A4DE-5DD76517E242/" alt="" width="19" height="19" border="0" style="vertical-align: middle; margin: 0px 4px; display: inline; border: none; float:none;" /></a>clipped from <a title="http://www.informationweek.com/newsletters/daily/showArticle.jhtml?articleID=209900385" href="http://www.informationweek.com/newsletters/daily/showArticle.jhtml?articleID=209900385" style="font-size: 11px;">www.informationweek.com</a></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.informationweek.com/newsletters/daily/showArticle.jhtml?articleID=209900385"><B>Daily, July 30<BR />Struggling Banks Turn To Social Networking</B></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.informationweek.com/newsletters/daily/showArticle.jhtml?articleID=209900385"><P>Netherlands-based bank ING Direct, for example, maintains a site called MoveOutMoveUp.com, aimed at first-time homebuyers, with community-oriented forums and advice pages under categories like "Oh Baby!" (for new parents) and "Moving in Together," for prospective cohabitants. </P></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.informationweek.com/newsletters/daily/showArticle.jhtml?articleID=209900385"><P>Research firm Gartner two years ago predicted that social networks and <A href="http://www.techweb.com/encyclopedia/defineterm.jhtml?term=Web 2.0&x=&y=">Web 2.0</A> applications such as wikis, podcasts, and blogs would become increasingly important to banks and other financial services firms seeking to develop "nontraditional distribution channels" and forge new one-on-one relationships with younger customers wary of conventional loan applications and the like. </P></blockquote></div><div style="margin: 0px 6px 6px 4px;"><table style="font-size: 11px;border-spacing: 0px;padding: 0px;" cellpadding="0" cellspacing="0" width="100%"><tr><td style="background:transparent;border-width:0px;padding:0px;">&nbsp;</td><td align="right" style="background:transparent;border-width:0px;padding:0px;width:107px" width="107"><a href="http://clipmarks.com/share/239BB1C7-E334-4390-A4DE-5DD76517E242/blog/" title="blog or email this clip"><img src="http://content7.clipmarks.com/images/c2b-foot.png" border="0" alt="blog it" width="107" height="17" style="border-width:0px;padding:0px;margin:0px;" /></a></td></tr></table></div></div>

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