The War On Flow, 2009: Why Studies About Multitasking Are Missing The Point


	The War On Flow, 2009: Why Studies About Multitasking Are Missing The Point

mrobert

8-31-2009 11:26 PM

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tags:

multitasking

mrobert says:

He has a very good point. What we do on media is often more like browsing or grazing - picking up bits here and there to gather into a complete opinion later - than actual multitasking with the intention of getting-things-done.

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<div style="margin: 12px 0px; font-family: arial; color: #333333; background: #ffffff; border: solid 4px #e5e5e5; width: 100%; clear: left;"><div class="CM_CTB_Content_Wrap" style="margin: 0px; padding: 0px;background-color: #ffffff;"><div style="border-bottom: solid 1px #dcdcdc; white-space: nowrap; margin-bottom: 8px; background-color: #eeeeee ;background-image: url(http://www.clipmarks.com/images/source-bg.gif); background-repeat: repeat-x; height: 24px; line-height: 24px; vertical-align: middle; padding-bottom: 4px; color: #666666; font-size: 10px;" ><a href="http://clipmarks.com/clip-to-blog/" title="see clips that are hot right now"><img src="http://content.clipmarks.com/blog_embed/4db8970b-a1de-4200-a82d-178420fd1312/37BF12ED-E5B3-44B0-BFAB-815A2BECA873/" alt="" width="19" height="19" border="0" style="vertical-align: middle; margin: 0px 4px; display: inline; border: none; float:none;" /></a>clipped from <a title="http://www.stoweboyd.com/message/2009/08/the-war-on-flow-2009.html" href="http://www.stoweboyd.com/message/2009/08/the-war-on-flow-2009.html" style="font-size: 11px;">www.stoweboyd.com</a></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.stoweboyd.com/message/2009/08/the-war-on-flow-2009.html"><P>A recent Stanford study suggests that multitasking does not indicate any special cognitive advantages to getting things done, which surprised the researchers and caused glee to percolate through the media circus:</P></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.stoweboyd.com/message/2009/08/the-war-on-flow-2009.html"><P>But wait. </P></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.stoweboyd.com/message/2009/08/the-war-on-flow-2009.html"><P>Perhaps what we are doing has nothing to do with efficiency. I don't operate the way I do with the principal goal of speeding things up. My motivations are much more complex and diffused. </P></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.stoweboyd.com/message/2009/08/the-war-on-flow-2009.html"><P>It's like a painter with a number of works in process. My primary motivation is not getting a particular painting 'done', but adding dabs of paint that I feel are the right ones.</P></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.stoweboyd.com/message/2009/08/the-war-on-flow-2009.html">So, I maintain that studies like this continue to miss the point. If you use industrial era yardsticks based on personal productivity to try to figure out what is going on in our heads, here, in the web of flow, you will simply think we are defective. We'll have to learn how to measure the larger scope -- </blockquote></div><div style="margin: 0px 6px 6px 4px;"><table style="font-size: 11px;border-spacing: 0px;padding: 0px;" cellpadding="0" cellspacing="0" width="100%"><tr><td style="background:transparent;border-width:0px;padding:0px;">&nbsp;</td><td align="right" style="background:transparent;border-width:0px;padding:0px;width:107px" width="107"><a href="http://clipmarks.com/share/37BF12ED-E5B3-44B0-BFAB-815A2BECA873/blog/" title="blog or email this clip"><img src="http://content7.clipmarks.com/images/c2b-foot.png" border="0" alt="blog it" width="107" height="17" style="border-width:0px;padding:0px;margin:0px;" /></a></td></tr></table></div></div>

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