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Want to minimize gossip? Have 6 friends
kmakice
follow
0
11-2-2007 2:19 AM
561 views
tags:
gossip
,
spread of information
,
physics
,
networks
,
friends
,
optimization
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<div style="margin: 12px 0px; font-family: arial; color: #333333; background: #ffffff; border: solid 4px #e5e5e5; width: 100%; clear: left;"><div class="CM_CTB_Content_Wrap" style="margin: 0px; padding: 0px;background-color: #ffffff;"><div style="border-bottom: solid 1px #dcdcdc; white-space: nowrap; margin-bottom: 8px; background-color: #eeeeee ;background-image: url(http://www.clipmarks.com/images/source-bg.gif); background-repeat: repeat-x; height: 24px; line-height: 24px; vertical-align: middle; padding-bottom: 4px; color: #666666; font-size: 10px;" ><a href="http://clipmarks.com/clip-to-blog/" title="see clips that are hot right now"><img src="http://content.clipmarks.com/blog_embed/099bacc0-37be-4dae-8c92-43f9e45b7783/4E705B12-3C01-4896-84BD-CBD1BA3747EE/" alt="" width="19" height="19" border="0" style="vertical-align: middle; margin: 0px 4px; display: inline; border: none; float:none;" /></a>clipped from <a title="http://www.physorg.com/news113134639.html" href="http://www.physorg.com/news113134639.html" style="font-size: 11px;">www.physorg.com</a></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.physorg.com/news113134639.html"><DIV> The group, which includes scientists from institutions in <A class="iAs" classname="iAs" href="#" target="_blank" itxtdid="3483861">Germany</A>, <A class="iAs" classname="iAs" href="#" target="_blank" itxtdid="3483854">Brazil</A>, and Switzerland, developed a model for the spread of gossip among students at an American school. </DIV></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.physorg.com/news113134639.html"><DIV>The model uses survey data from more than 90,000 students in 84 schools who were asked about other students they had personal contact with, such as eating lunch or studying. It introduces concrete quantities that define how widely and quickly gossip can spread among students, a segment of the population in which gossip is particularly prevalent. </DIV></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.physorg.com/news113134639.html"><DIV>So if a student has too few or too many friends, the danger of being the subject of a piece of gossip goes up. The optimal number depends on the size of the social network: the larger the network, the larger the optimal number. </DIV></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.physorg.com/news113134639.html"><DIV>When using the student-survey data, the model states that the optimal number of friends a student should have in order to minimize gossip spreading is about six. </DIV></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.physorg.com/news113134639.html">"Spreading gossip in social networks" <I>Phys. Rev. E</I> <B>76</B>, 036117 (2007)</blockquote></div><div style="margin: 0px 6px 6px 4px;"><table style="font-size: 11px;border-spacing: 0px;padding: 0px;" cellpadding="0" cellspacing="0" width="100%"><tr><td style="background:transparent;border-width:0px;padding:0px;"> </td><td align="right" style="background:transparent;border-width:0px;padding:0px;width:107px" width="107"><a href="http://clipmarks.com/share/4E705B12-3C01-4896-84BD-CBD1BA3747EE/blog/" title="blog or email this clip"><img src="http://content6.clipmarks.com/images/c2b-foot.png" border="0" alt="blog it" width="107" height="17" style="border-width:0px;padding:0px;margin:0px;" /></a></td></tr></table></div></div>
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