When free pays off


	When free pays off

ghiberti

6-28-2007 5:24 AM

805 views

tags:

hotornot, subscription, internet, web2.0, business model, free, adsense, google

3 Comments |

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6-28-2007 11:13 AM

egoldstein

Maybe we should change our name to "Pop or Drop

6-28-2007 11:42 AM

ghiberti

the url's parked...

6-28-2007 1:00 PM

tidbit2

by the way how does clipmarks make money?

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<div style="margin: 12px 0px; font-family: arial; color: #333333; background: #ffffff; border: solid 4px #e5e5e5; width: 100%; clear: left;"><div class="CM_CTB_Content_Wrap" style="margin: 0px; padding: 0px;background-color: #ffffff;"><div style="border-bottom: solid 1px #dcdcdc; white-space: nowrap; margin-bottom: 8px; background-color: #eeeeee ;background-image: url(http://www.clipmarks.com/images/source-bg.gif); background-repeat: repeat-x; height: 24px; line-height: 24px; vertical-align: middle; padding-bottom: 4px; color: #666666; font-size: 10px;" ><a href="http://clipmarks.com/clip-to-blog/" title="see clips that are hot right now"><img src="http://content.clipmarks.com/blog_embed/51a215ad-242b-42b9-b1d2-02107325b068/864B875D-28E9-41E3-8532-8238386CCA9A/" alt="" width="19" height="19" border="0" style="vertical-align: middle; margin: 0px 4px; display: inline; border: none; float:none;" /></a>clipped from <a title="http://gigaom.com/2007/06/27/for-hotornot-betting-on-free-is-paying-off/?s=hotornot" href="http://gigaom.com/2007/06/27/for-hotornot-betting-on-free-is-paying-off/?s=hotornot" style="font-size: 11px;">gigaom.com</a></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://gigaom.com/2007/06/27/for-hotornot-betting-on-free-is-paying-off/?s=hotornot"><P><A href="http://gigaom.com/2007/04/02/hot-or-not-goes-free/">It was three months ago</A> when <A href="http://www.hotornot.com">HotorNot</A>, a San Francisco-based people-ratings-and-dating site, decided to drop its subscription-based model, and instead opted for a free-ad supported model.</P></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://gigaom.com/2007/06/27/for-hotornot-betting-on-free-is-paying-off/?s=hotornot"><P>So far, if eyeballs (and modest profitability) are the metrics, then the risky bet seems to be paying off for the company that survived one bubble and greeted the next one. While the jury is still out on the reboot, HotorNot is moving in the right direction.</P></blockquote></div><div style="margin: 0px 6px 6px 4px;"><table style="font-size: 11px;border-spacing: 0px;padding: 0px;" cellpadding="0" cellspacing="0" width="100%"><tr><td style="background:transparent;border-width:0px;padding:0px;">&nbsp;</td><td align="right" style="background:transparent;border-width:0px;padding:0px;width:107px" width="107"><a href="http://clipmarks.com/share/864B875D-28E9-41E3-8532-8238386CCA9A/blog/" title="blog or email this clip"><img src="http://content6.clipmarks.com/images/c2b-foot.png" border="0" alt="blog it" width="107" height="17" style="border-width:0px;padding:0px;margin:0px;" /></a></td></tr></table></div></div>