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The Kegstand
reimers
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1
7-3-2008 4:56 PM
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tags:
concepts
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leisure and entertainment
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<div style="margin: 12px 0px; font-family: arial; color: #333333; background: #ffffff; border: solid 4px #e5e5e5; width: 100%; clear: left;"><div class="CM_CTB_Content_Wrap" style="margin: 0px; padding: 0px;background-color: #ffffff;"><div style="border-bottom: solid 1px #dcdcdc; white-space: nowrap; margin-bottom: 8px; background-color: #eeeeee ;background-image: url(http://www.clipmarks.com/images/source-bg.gif); background-repeat: repeat-x; height: 24px; line-height: 24px; vertical-align: middle; padding-bottom: 4px; color: #666666; font-size: 10px;" ><a href="http://clipmarks.com/clip-to-blog/" title="see clips that are hot right now"><img src="http://content.clipmarks.com/blog_embed/7f737f37-5341-4756-ba20-fe75465daeef/86BEAEE0-8A84-4B66-948B-0B01E1026645/" alt="" width="19" height="19" border="0" style="vertical-align: middle; margin: 0px 4px; display: inline; border: none; float:none;" /></a>clipped from <a title="http://www.thegreenergrass.org/2008/06/kegstand.html" href="http://www.thegreenergrass.org/2008/06/kegstand.html" style="font-size: 11px;">www.thegreenergrass.org</a></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.thegreenergrass.org/2008/06/kegstand.html"><SPAN>To wrap up our unit on leisure and entertainment, we tapped into a demographic group that devotes much of its time to activities in this category - college students. This demographic splits its time between classroom attendance and social events, and who doesn’t think of a keg party when they think of the college experience? We'd like to present to you our latest concept, the Kegstand.</SPAN></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.thegreenergrass.org/2008/06/kegstand.html"><div align="center"><img src="http://content8.clipmarks.com/blog_cache/www.thegreenergrass.org/img/50AF7CAA-D686-4754-A3AA-CC6480C4632E" alt="" /></div></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.thegreenergrass.org/2008/06/kegstand.html"><DIV>As we began defining our concept we discussed sustainability, realizing the keg lifecycle is optimal - rent, return, refill - then rent again. So we went into the field and looked for other opportunities to improve the keg experience. We discovered that the three key areas in need of our help were transportation, maintenance, and entertainment.</DIV></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.thegreenergrass.org/2008/06/kegstand.html"><DIV>Transporting a keg is sub-optimal. The weight and shape often require two strong individuals to move the keg to its party location. We added handles and wheels to our concept so that the Kegstand can easily transport a keg from the store to your backyard.</DIV></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.thegreenergrass.org/2008/06/kegstand.html"><div align="center"><img src="http://content9.clipmarks.com/blog_cache/www.thegreenergrass.org/img/BDB58F26-31E3-4A20-9435-C3CB89881F48" alt="" /></div></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.thegreenergrass.org/2008/06/kegstand.html"><div align="center"><img src="http://content6.clipmarks.com/blog_cache/www.thegreenergrass.org/img/8DEF28BE-2AE1-4051-BEE6-53505EEAD0CA" alt="" /></div></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.thegreenergrass.org/2008/06/kegstand.html"><div align="center"><img src="http://content7.clipmarks.com/blog_cache/www.thegreenergrass.org/img/2FFEEAFA-FD83-479F-A092-64B5672E0B4F" alt="" /></div></blockquote></div><div style="margin: 0px 6px 6px 4px;"><table style="font-size: 11px;border-spacing: 0px;padding: 0px;" cellpadding="0" cellspacing="0" width="100%"><tr><td style="background:transparent;border-width:0px;padding:0px;"> </td><td align="right" style="background:transparent;border-width:0px;padding:0px;width:107px" width="107"><a href="http://clipmarks.com/share/86BEAEE0-8A84-4B66-948B-0B01E1026645/blog/" title="blog or email this clip"><img src="http://content8.clipmarks.com/images/c2b-foot.png" border="0" alt="blog it" width="107" height="17" style="border-width:0px;padding:0px;margin:0px;" /></a></td></tr></table></div></div>
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