The Big Mac Index - 2008


	The Big Mac Index - 2008

William Hung

7-29-2008 8:04 AM

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mcdonalds

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<div style="margin: 12px 0px; font-family: arial; color: #333333; background: #ffffff; border: solid 4px #e5e5e5; width: 100%; clear: left;"><div class="CM_CTB_Content_Wrap" style="margin: 0px; padding: 0px;background-color: #ffffff;"><div style="border-bottom: solid 1px #dcdcdc; white-space: nowrap; margin-bottom: 8px; background-color: #eeeeee ;background-image: url(http://www.clipmarks.com/images/source-bg.gif); background-repeat: repeat-x; height: 24px; line-height: 24px; vertical-align: middle; padding-bottom: 4px; color: #666666; font-size: 10px;" ><a href="http://clipmarks.com/clip-to-blog/" title="see clips that are hot right now"><img src="http://content.clipmarks.com/blog_embed/bdf5c9c3-2e70-4b5a-b680-302b45c591bc/BBFD874B-4664-4A05-9B79-EB6C4D4D2B66/" alt="" width="19" height="19" border="0" style="vertical-align: middle; margin: 0px 4px; display: inline; border: none; float:none;" /></a>clipped from <a title="http://www.japanprobe.com/?p=5379" href="http://www.japanprobe.com/?p=5379" style="font-size: 11px;">www.japanprobe.com</a></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.japanprobe.com/?p=5379"><P>The Economist has released <A href="http://www.economist.com/daily/chartgallery/displaystory.cfm?story_id=11784836&CFID=14438064&CFTOKEN=92499891">this interesting graph</A> showing how the price of Big Mac hamburgers at McDonald’s restaurants around the world compare to how much the burger costs in the United States:</p> <DIV align="center"><IMG width="450" height="536" class="aligncenter size-full wp-image-5380" title="big-mac-index" alt="" src="http://www.japanprobe.com/wp-content/uploads/2008/07/big-mac-index.jpg" /></DIV></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.japanprobe.com/?p=5379">Many of the currencies in the Fed’s major-currency index, including the euro, the British pound, Swiss franc and Canadian dollar, are overvalued and trading higher than last year’s burger benchmark. Only the Japanese yen could be considered a snip. The dollar still buys a lot of burger in the rest of Asia too.</blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.japanprobe.com/?p=5379">But are the burgers at McDonald’s in Japan actually cheaper?  If one compares the <A href="https://www.mcdonalds.com/usa/eat/features/dollar.html">U.S. dollar menu</A> to the Japanese <A href="http://www.mcdonalds.co.jp/sales/menu/menu.html">100 yen menu</A>, the biggest burger on the dollar menu is the double cheeseburger, while 100 yen menu customers are limited to a hamburger or a mcpork burger.   However, McDonald’s USA is <A href="http://uk.reuters.com/article/governmentFilingsNews/idUKN2343447720080723">considering price changes</A> that could make its dollar menu closer to the 100 yen menu.</blockquote></div><div style="margin: 0px 6px 6px 4px;"><table style="font-size: 11px;border-spacing: 0px;padding: 0px;" cellpadding="0" cellspacing="0" width="100%"><tr><td style="background:transparent;border-width:0px;padding:0px;">&nbsp;</td><td align="right" style="background:transparent;border-width:0px;padding:0px;width:107px" width="107"><a href="http://clipmarks.com/share/BBFD874B-4664-4A05-9B79-EB6C4D4D2B66/blog/" title="blog or email this clip"><img src="http://content8.clipmarks.com/images/c2b-foot.png" border="0" alt="blog it" width="107" height="17" style="border-width:0px;padding:0px;margin:0px;" /></a></td></tr></table></div></div>

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