How Opinions Evolve - Computer Model


	How Opinions Evolve - Computer Model

twokatmew

3-16-2007 9:16 AM

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tags:

opinions, evolve, research, computer, social networking

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<div style="margin: 12px 0px; font-family: arial; color: #333333; background: #ffffff; border: solid 4px #e5e5e5; width: 100%; clear: left;"><div class="CM_CTB_Content_Wrap" style="margin: 0px; padding: 0px;background-color: #ffffff;"><div style="border-bottom: solid 1px #dcdcdc; white-space: nowrap; margin-bottom: 8px; background-color: #eeeeee ;background-image: url(http://www.clipmarks.com/images/source-bg.gif); background-repeat: repeat-x; height: 24px; line-height: 24px; vertical-align: middle; padding-bottom: 4px; color: #666666; font-size: 10px;" ><a href="http://clipmarks.com/clip-to-blog/" title="see clips that are hot right now"><img src="http://content.clipmarks.com/blog_embed/ce0b63c6-adb0-4564-a0e3-8bd5892753b9/D64E6E72-32F0-4F55-BB51-0FB11CF99AF8/" alt="" width="19" height="19" border="0" style="vertical-align: middle; margin: 0px 4px; display: inline; border: none; float:none;" /></a>clipped from <a title="http://www.newscientisttech.com/article.ns?id=dn11377&feedId=tech_rss20" href="http://www.newscientisttech.com/article.ns?id=dn11377&feedId=tech_rss20" style="font-size: 11px;">www.newscientisttech.com</a></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.newscientisttech.com/article.ns?id=dn11377&feedId=tech_rss20"><P>A mathematical model of the way opinions evolve in social networks has shown why two groups holding opposing views can quickly become reconciled or remain at odds.  </P></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.newscientisttech.com/article.ns?id=dn11377&feedId=tech_rss20"><P>They supposed for simplicity that individuals hold one of two opinions, assigned randomly at the start. People then change their views by a “majority rule” – each person tends to adopt the opinion that is held by a majority of those with whom they are linked in the social network.</P></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.newscientisttech.com/article.ns?id=dn11377&feedId=tech_rss20"><P>Solving their model mathematically, the authors found that when the two groups were isolated or nearly isolated, people within each group quickly came to share one opinion but the groups were as likely to agree as disagree with each other. </P></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.newscientisttech.com/article.ns?id=dn11377&feedId=tech_rss20">the researchers found a surprise when the number of links between the groups reached a precise threshold. Suddenly, the final opinions of the two groups were always identical.</blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.newscientisttech.com/article.ns?id=dn11377&feedId=tech_rss20">The researchers suggest the results may help to explain why polarized communities can suddenly emerge rather than gradually appear.</blockquote></div><div style="margin: 0px 6px 6px 4px;"><table style="font-size: 11px;border-spacing: 0px;padding: 0px;" cellpadding="0" cellspacing="0" width="100%"><tr><td style="background:transparent;border-width:0px;padding:0px;">&nbsp;</td><td align="right" style="background:transparent;border-width:0px;padding:0px;width:107px" width="107"><a href="http://clipmarks.com/share/D64E6E72-32F0-4F55-BB51-0FB11CF99AF8/blog/" title="blog or email this clip"><img src="http://content6.clipmarks.com/images/c2b-foot.png" border="0" alt="blog it" width="107" height="17" style="border-width:0px;padding:0px;margin:0px;" /></a></td></tr></table></div></div>

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