Microsoft Agrees to Purchase AQuantive for $6 Billion (Update2)


	Microsoft Agrees to Purchase AQuantive for $6 Billion (Update2)

zephyr1

5-18-2007 10:34 AM

479 views

tags:

microsoft, google, doubleclick, aquantive, purchase

2 Comments |

Add a Comment

5-18-2007 10:37 AM

ericskiff

Wow... The market continues to heat up! There seems to be a frenzied consolidation and buy-up of online ad outfits going on as they big 3 (microsoft, google, and yahoo) compete to be the biggest and everyone else struggles to stay on the map.

5-18-2007 10:38 AM

zephyr1

Absolutely...!!!

Login to Comment. Not a member yet? Sign up

Today's Top Clips

visit the Top Clips page

View the Top Clips from May 18, 2007

Embed This Clip In Your Site...

<div style="margin: 12px 0px; font-family: arial; color: #333333; background: #ffffff; border: solid 4px #e5e5e5; width: 100%; clear: left;"><div class="CM_CTB_Content_Wrap" style="margin: 0px; padding: 0px;background-color: #ffffff;"><div style="border-bottom: solid 1px #dcdcdc; white-space: nowrap; margin-bottom: 8px; background-color: #eeeeee ;background-image: url(http://www.clipmarks.com/images/source-bg.gif); background-repeat: repeat-x; height: 24px; line-height: 24px; vertical-align: middle; padding-bottom: 4px; color: #666666; font-size: 10px;" ><a href="http://clipmarks.com/clip-to-blog/" title="see clips that are hot right now"><img src="http://content.clipmarks.com/blog_embed/e676d021-b76b-4d39-8a13-93d2afa961c6/E468A8C1-9640-4B43-9F09-B44993AE872F/" alt="" width="19" height="19" border="0" style="vertical-align: middle; margin: 0px 4px; display: inline; border: none; float:none;" /></a>clipped from <a title="http://www.bloomberg.com/apps/news?pid=20601087&sid=aXLB5coVoUxw&refer=home" href="http://www.bloomberg.com/apps/news?pid=20601087&sid=aXLB5coVoUxw&refer=home" style="font-size: 11px;">www.bloomberg.com</a></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.bloomberg.com/apps/news?pid=20601087&sid=aXLB5coVoUxw&refer=home"><SPAN class="news_story_title">Microsoft Agrees to Purchase AQuantive for $6 Billion (Update2) </SPAN></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.bloomberg.com/apps/news?pid=20601087&sid=aXLB5coVoUxw&refer=home"><P>      May 18 (Bloomberg) -- Microsoft Corp., the world's largest
software maker, said it will buy aQuantive Inc. for about $6
billion in its biggest-ever acquisition to challenge Google Inc.
in the online advertising market.          </P></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.bloomberg.com/apps/news?pid=20601087&sid=aXLB5coVoUxw&refer=home"><P> AQuantive shareholders will receive $66.50 a share in cash,
Redmond, Washington-based Microsoft said in a statement today.
The offer is 85 percent higher than aQuantive's closing price
yesterday and more than 80 times the Seattle-based company's
anticipated earnings per share this year.          </P></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.bloomberg.com/apps/news?pid=20601087&sid=aXLB5coVoUxw&refer=home"><P> Google announced last month it would buy DoubleClick Inc.,
which competes with aQuantive in creating Internet ads and
measuring whether they reach their targeted audience. Microsoft
beat out other bidders for aQuantive, Chief Financial Officer
Chris Liddell said on a conference call today.          </P></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://www.bloomberg.com/apps/news?pid=20601087&sid=aXLB5coVoUxw&refer=home">`Because this space is so profitable and so important,
we're seeing Microsoft make these type of investments,</blockquote></div><div style="margin: 0px 6px 6px 4px;"><table style="font-size: 11px;border-spacing: 0px;padding: 0px;" cellpadding="0" cellspacing="0" width="100%"><tr><td style="background:transparent;border-width:0px;padding:0px;">&nbsp;</td><td align="right" style="background:transparent;border-width:0px;padding:0px;width:107px" width="107"><a href="http://clipmarks.com/share/E468A8C1-9640-4B43-9F09-B44993AE872F/blog/" title="blog or email this clip"><img src="http://content9.clipmarks.com/images/c2b-foot.png" border="0" alt="blog it" width="107" height="17" style="border-width:0px;padding:0px;margin:0px;" /></a></td></tr></table></div></div>

New from the makers of Clipmarks: Amplify.com - Don't just share the news...Amplify it!

Clipmarks: Home; New Clips; Top Clips; Dashboard

Popular Topics: News; Life; Science; Technology; Entertainment

Get Started: Sign Up; Install Clipping Tool; How Clipping Works; Clip-to-Blog™; ClipSearch

Tools and Resources: FAQ; ClipWeek; Top Clippers; Top Tags; Site Map

About Clipmarks: About Us; Contact; Copyright; Privacy; EULA

Search Options

Today's Top Clips