Las Dimensiones Culturales de Hofstede


	Las Dimensiones Culturales de Hofstede

Managers Magazine

11-2-2009 4:59 PM

84 views

tags:

geert, herramientas de analisis estrategico, hofstede, ibm

Managers Magazine says:

Artículo y Presentación de Managers Magazine sobre las dimensiones culturales del sociólogo Geert Hofstede. Un documento de gran interés en negociación, gestión de equipos y marketing. Ver el artículo completo en

http://managersmagazine.com/index.php/2009/05/las-dimensiones-culturales-de-hofstede

Add a Comment

Login to Comment. Not a member yet? Sign up

Today's Top Clips

visit the Top Clips page

View the Top Clips from November 2, 2009

Embed This Clip In Your Site...

<div style="margin: 12px 0px; font-family: arial; color: #333333; background: #ffffff; border: solid 4px #e5e5e5; width: 100%; clear: left;"><div class="CM_CTB_Content_Wrap" style="margin: 0px; padding: 0px;background-color: #ffffff;"><div style="border-bottom: solid 1px #dcdcdc; white-space: nowrap; margin-bottom: 8px; background-color: #eeeeee ;background-image: url(http://www.clipmarks.com/images/source-bg.gif); background-repeat: repeat-x; height: 24px; line-height: 24px; vertical-align: middle; padding-bottom: 4px; color: #666666; font-size: 10px;" ><a href="http://clipmarks.com/clip-to-blog/" title="see clips that are hot right now"><img src="http://content.clipmarks.com/blog_embed/7fb268d0-da00-48ec-82cf-f49b38b08897/F586612F-7929-4DD8-B661-9E83FE93101E/" alt="" width="19" height="19" border="0" style="vertical-align: middle; margin: 0px 4px; display: inline; border: none; float:none;" /></a>clipped from <a title="http://managersmagazine.com/index.php/2009/05/las-dimensiones-culturales-de-hofstede/" href="http://managersmagazine.com/index.php/2009/05/las-dimensiones-culturales-de-hofstede/" style="font-size: 11px;">managersmagazine.com</a></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://managersmagazine.com/index.php/2009/05/las-dimensiones-culturales-de-hofstede/"><H2>Las Dimensiones Culturales de Hofstede</H2></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://managersmagazine.com/index.php/2009/05/las-dimensiones-culturales-de-hofstede/"><P><IMG height="150" width="250" alt="" src="http://managersmagazine.com/wp-content/uploads/2008/12/culture.jpg" title="culture" class="alignleft size-full wp-image-688" />Entre 1967 y 1973, el doctor en ciencias sociales Geert Hofstede, condujo para IBM el estudio probablemente más completo que se haya hecho hasta la fecha sobre paradigmas culturales. El estudio tuvo gran impacto en muchos ámbitos del management,  especialmente en negociación, gestión de equipos multiculturales, y en configuración de estrategias de marketing internacional. He decidido reeditar el artículo con un power point para que puedan usarlo en sus presentaciones.</P></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://managersmagazine.com/index.php/2009/05/las-dimensiones-culturales-de-hofstede/"><P><SPAN id="more-614"></SPAN>Hofstede analizó 70 países y simplifico complejos patrones socioculturales de conducta en cinco sencillos indicadores:</P></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://managersmagazine.com/index.php/2009/05/las-dimensiones-culturales-de-hofstede/"><STRONG>Power Distance Index (PDI)</STRONG></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://managersmagazine.com/index.php/2009/05/las-dimensiones-culturales-de-hofstede/"><STRONG>Individualism (IDV)</STRONG></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://managersmagazine.com/index.php/2009/05/las-dimensiones-culturales-de-hofstede/"><STRONG>Masculinity (MAS)</STRONG></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://managersmagazine.com/index.php/2009/05/las-dimensiones-culturales-de-hofstede/"><STRONG>Uncertainty Avoidance Index (UAI)</STRONG></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://managersmagazine.com/index.php/2009/05/las-dimensiones-culturales-de-hofstede/"><STRONG>Long Term Orientation (LTO)</STRONG></blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://managersmagazine.com/index.php/2009/05/las-dimensiones-culturales-de-hofstede/">Pueden descargar el archivo como power point para sus presentaciones de <A href="http://managersmagazine.com/wp-content/uploads/2009/05/hofstede.ppt">Las Dimensiones Culturales de Hofstede</A>. </blockquote><div style="height: 2px; font-size: 2px; background: #dcdcdc; border-bottom: solid 1px #f5f5f5; margin: 2px 4px;"></div><blockquote style="text-align: left; padding: 0px 8px; margin: 4px 0px 8px 0px; background: transparent; border: none;" cite="http://managersmagazine.com/index.php/2009/05/las-dimensiones-culturales-de-hofstede/"><P>Pueden ver los resultados del estudio en la <A target="_blank" href="http://www.geert-hofstede.com/">Web de Geert Hofstede</A>.</P></blockquote></div><div style="margin: 0px 6px 6px 4px;"><table style="font-size: 11px;border-spacing: 0px;padding: 0px;" cellpadding="0" cellspacing="0" width="100%"><tr><td style="background:transparent;border-width:0px;padding:0px;">&nbsp;</td><td align="right" style="background:transparent;border-width:0px;padding:0px;width:107px" width="107"><a href="http://clipmarks.com/share/F586612F-7929-4DD8-B661-9E83FE93101E/blog/" title="blog or email this clip"><img src="http://content7.clipmarks.com/images/c2b-foot.png" border="0" alt="blog it" width="107" height="17" style="border-width:0px;padding:0px;margin:0px;" /></a></td></tr></table></div></div>

New from the makers of Clipmarks: Amplify.com - Don't just share the news...Amplify it!

Clipmarks: Home; New Clips; Top Clips; Dashboard

Popular Topics: News; Life; Science; Technology; Entertainment

Get Started: Sign Up; Install Clipping Tool; How Clipping Works; Clip-to-Blog™; ClipSearch

Tools and Resources: FAQ; ClipWeek; Top Clippers; Top Tags; Site Map

About Clipmarks: About Us; Contact; Copyright; Privacy; EULA

Search Options

Today's Top Clips