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POPSInvite Professional One to Speak Professional One President & CEO Michael McClure has extensive speaking experience in the areas of Real Estate, Social Media and Technology. Invite him to speak today!
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POPSBlogTalkRadio Interview | @TechSavvyAgent & @ProfessionalOne I had the distinct pleasure of being interviewed today by Chris Smith (@TechSavvyAgent) of TechSavvyAgent.com on his blogtalkradio show, "Tech Savvy Talk." We had a wide ranging conversation about Twitter and other Social Media topics. Listen in and see what went down...
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POPS@TechSavvyAgent interviews @phxREguy | Two of my favorite people in the real estate space - Chris Smith (@ChrisSmith) of TechSavvyAgent.com and Jay Thompson (@phxREguy) of Thompson's Realty - got together to make quite possibly my favorite real estate interview yet. Watch and learn from these two super-smart individuals. I think you'll find their candor very refreshing...
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POPS#140conf Coming Back to Detroit! | On October 20, 2010, #140 Conference Detroit took place and was a smashing success. We were lucky enough to capture the founder of #140 Conference, Jeff Pulver (@JeffPulver) making this announcement about bringing #140 Conference back to Detroit...
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POPSEmancipation Proclamation | People in almost every industry - particularly mine, real estate - are rethinking their age-old commitment to brick & mortar. Is it still really necessary? Is it still fiscally responsible? Do people even care (particularly the new generation coming into its prime "purchasing" years)? What do you think?
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POPS#RTB Directory (Updated) | If you are interested in the "RTB" ("raise the bar") conversation taking place in the real estate industry, this is a great resource to find out what's being said and by whom. Check it out!
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POPS#RTB on the Radio | Interview with @TechSavvyAgent We just kicked off Season Two of our blogtalkradio show, "#RTB on the Radio," a show about raising the bar in real estate. Chris Smith of TechSavvyAgent.com dropped in to drop knowledge. And, man, did he drop knowledge! Check it out...
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POPSAnother Brick from the Wall The bricks are being taken down, one by one, in the real estate industry. Take a look at what people are saying about this trend that many see as inevitable...
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POPSAgent Reboot | Seattle Recap Agent Reboot Seattle was an amazing experience. Thank you Inman News for inviting me to speak! Here is a quick recap of the event...
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POPSProfessional One Named "Brokerage of the Future" On July 15, 2010, Better Homes & Gardens Real Estate selected Professional One Real Estate as a "brokerage of the future." Michael McClure, President & CEO of Professional One Franchising, LLC, added "We are truly honored to be included among such an elite group of real estate companies. The real estate industry is in the midst of its most wrenching era of change ever, and, as a result, the window of opportunity - for us, and for every other company similarly recognized - has never been greater."
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POPS"Atlas Shrugged" Predicted All This? | Check out this article that appeared in the Wall Street Journal about Ayn Rand's "Atlas Shrugged" and how amazingly prescient were some of the predictions that appear in this book. It's like she could see 50 years into the future...
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POPS47181 Northumberland, Novi, MI | Luxury Defined 47181 Northumberland, Novi, MI | With $427K in upgrades, this home is the epitome of class, style & sophistication. Set deep inside the sub, it s featured in the hardcover book entitled "Spectacular Homes of Michigan," and it is easy to see why. From the custom built-ins in the great room & library to the exceptional quality of the interior finishings to the incredible finished walk out with granite bar, family room, exercise room, billiard area, full bath & 5th bedroom, this home fairly screams "luxury."
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POPSApple - iPad - Guided Tours If you are into the iPad, this is a great resource consisting of a series of quick video tutorials detailing the most popular softwares designed specifically for the iPad.
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POPS47181 Northumberland, Novi, MI | Pure Luxury It's not often that you can purchase a home that is literally featured in a hard-cover book about fine home design. In this case, you can... This home is drop-dead gorgeous and has documented upgrades and extras totaling nearly $430,000. If you're looking for a home finished to perfection, this is the one...
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POPSSocial Media Revolution 2 | Video Update | Erik Qualman (@equalman) strikes again as he updates the original video that opened the eyes and minds of millions with respect to the power and overwhelming trending of Social Media. If you're not a believer in Social Media, watch this. You will be moved...
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POPSFr @1000Watt | Pandora, Thy Box Has a Name | The Houston Association of Realtors will shortly launch a web application that will allow consumers to see which Realtors are transacting business - and which ones are not. Let the fireworks begin!
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POPSFr @Nik_Nik | New Media Tools for RE Pros | Nicole Nicolay is one of real estate's foremost personalities, bloggers and Social Media superstars. Here is yet another of her valuable offerings to help today's savvy real estate professionals leverage technology to win more business and drive their service levels higher.
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POPSFr @1000 Watt | Real Estate Video is Dead | This is a great, concise synopsis of (1) what's possible with video (2) how HD, "cinema-esque" videography is within the grasp of anyone who wants it and (3) how this will change the game again in real estate. As YouTube is now the second most searched website behind only Google itself, and as I wrote at http://p1fran.com/2009/12/video-killed-the-real-estate-star/, video is truly the next big frontier of real estate marketing. Grab a camera and join the party - you'll be glad you did!
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POPSFrom @1000Watt :: How to Brand a Real Estate Company - The Right Way :: This SlideShare from Marc Davison of 1000 Watt Consulting and 1000WattConsulting.com is fast approaching three years old...and yet it's still as relevant and as prescient today as it was in 2007 when it was created. Check out the examples he gives, which clearly show the disjunct between top-level corporate branding and street-level agent branding, and think of how often these branding messages and images conflict in the real estate industry today.
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POPSFrom @1000Watt :: Golden Age of Real Estate Search :: This is a great look ahead at the impact of technology on real estate in general and on real estate search specifically. Make sure to watch the video - it's powerful and gives some insight into just how radical the coming changes are likely to be. Great stuff here...
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POPS#RTB on the Radio :: Archived Episode :: Stefan Swanepoel :: In case you missed it, check out our conversation with real estate's leading author, observer, commentator and educator Stefan Swanepoel. Stefan talks about his latest Swanepoel Trends Report, his new Social Media Report, the challenges involved in raising the bar in real estate, and the overall state of professionalism in the industry.
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POPS#RTB on the Radio :: Archived Episode :: Marc Davison :: In case you missed it, check out our conversation with 1000 Watt Consulting co-founder Marc Davison. Marc and his firm do full-service interactive marketing communications and design work with a unique emphasis on the real estate industry. Marc brings tremendous insight and experience into the conversation about professionalism in real estate, branding and marketing, and his 1000Wattconsulting.com blog is one of the most widely read and respected blogs in the industry.
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POPS#RTB on the Radio :: Archived Episode :: Alex Chang :: In case you missed it, check out our conversation with Alex Chang, the CEO of Roost. Alex has a diverse and impressive professional resume, and his company, Roost, just came out with an app for FaceBook which has great promise for real estate professionals. He also brings interesting perspective on the issue of professionalism in real estate from an outsider's perspective.
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POPS#RTB on the Radio :: Archived Episode :: @ReggieRPR :: In case you missed it, check out our conversation with Reggie Nicolay, the Social Media Director of NAR's massive new RPR (Realtor's Property Resource) project. Reggie talks about the amazing technology involved in RPR, the award winning blog (MyTechOpinion.com) he created with his wife and fellow social media superstar Nicole (@Nik_Nik), and a variety of other issues.
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