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POPSa visualization of pervasive narrative development in a social web of influencers and connectors Each node is a thread. Each connection is a link. The ability to influence the silent audience becomes easier to understand when the interface is modified to display the "social web." This is the value of converting brand 'talkers'/evangelists into better teachers through collaborative ideation and seeding indigenous collaborative web technologies for mass distribution of consumer generated marketing.
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POPSRyan Rasmussen - "An Interview with an Innovator" [Stephen Smith - HDBizBlog] Stephen Smith, of the HDBizBlog, interviews Ryan Rasmussen, emergent media specialist at Levenger. "Weave inspiring narratives throughout the net that will compel future customers to fall in love with your own unique customer experience. Through persistent, genuine interaction, passionate customers convert from 'talkers' into 'teachers,' "
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POPSFlickr: Rasmussen Flickr account for collaborative brainstorming and new product development with DIY communities.
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POPSCollaborative Ideation Collaborative Ideation is a tumblelog I use to synthesize voice and perspective for the various social networks within which I experiment. I started an online social media experiment a year ago with R&D in mind. However, I quickly discovered that a responsive online presence was a far more valuable tool as a new method for learning from customers.
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