0
POPSAre Digital agencies ready to lead? You bet they are. Good article at the source... Love this quote: "Most interactive agencies subscribe to the notion that you never know where the big idea or concept will come from. Sometimes the big idea can come from the exploration of a new technology or method that enhances consumer connection."
0
POPSHow long will @Amazon ride shotgun in @Zappos' car? I hope its for a long time. I've been a customer (and advocate) of Zappos from their early days. I often referred to them as the "Apple" of online shoes when telling my friends about the service. That is to say, like Apple, Zappos was much more than just a product or service company for me - it was a brand that I wanted to be associated with. Naturally, I've been very interested in how this acquisition plays out. Bezos has often lauded the culture and acumen of Zappos but as this article points out, how much longer will Amazon allow Zappos to continue using ChoiceStream (product recommendations) as well as PayPal when both are owned by Amazon rival eBay...
0
POPSThe Fun Theory. Great idea. Think this concept should be rolled out across America to promote health and fitness. Perhaps alternative ways to exercise - like taking the stairs everyday - might help lower our collective health insurance costs and save some lives. Oh, btw, damn good marketing on the part of VW too...kudos.
0
POPSI can haz simple success?! Ben Huh, CEO, has turned icanhazcheeseburger.com into a booming network of 30 blogs visited by 11.5 million people a month and Failblog's video site just passed CBS as the 7th most-viewed channel of all time on YouTube. It now has 21 full-time employees and five part-timers and is profitable. Incredible. How did he do it? By tapping into a basic need to catch our mental breath during the day with a dead simple idea and execution. Check it out in his own words...this guy just gets it.
3
POPSAre kids under 13 watching YouTube? You bet they are, and by a wide margin over the leading childrens content providers. So should YouTube do more to protect kids? Perhaps. But as this article suggests, there are many positives as well. For me, its come down to diligently monitoring my kids web time and placing the computer in our kitchen; its provided both web safety teaching moments as well as some great family bonding.
0
POPSU.S. Leading the Global Mobile Data Boom Stunning. Verizon kicking some serious ass...wow. "Verizon is the second-largest carrier in terms of mobile data, edging past China Mobile and closing in on NTT DoCoMo, which had revenues of $8 billion."
0
POPSMedia co.'s problem? Its the package stupid. Really? Its all about the package? That's it? Just fix the package and we nailed it? Whether the author is right or wrong it turns me off when people boil an issue down do one simple, systemic problem that no one on earth can see...except for them.
0
POPSMLB All-Star team of the decade? So says Tom Verducci of S.I. Great story (brief) at the source filled with some surprising stats to back his argument up. IMO, it's close but I'd give the player of the decade nod to Ichiro...
1
POPSHow Chuck Darwin made it from reception to the corner office Thought this was a very colorful piece and worth the quick read at the source. It was written by a long time publishing exec who provides a personal view into the evolution of an industry caught smack in the middle of a technology and media revolution. Having read a number of insightful posts recently (here on Amplify) regarding magazine industry's struggle to bridge traditional and new media, this particular story resonated with me. I wonder if any old school mag publishing execs are still the decision makers. If so, do they realize Mr. Darwin is still sitting in their corner office...
1
POPSSome insight from meetup's founder (via @dfnssr) Great nugget from Scott Heiferman, founder of meetup.com and serial entrepreneur (and a very successful one at that). Brand's, companies, and people will always try to control their message, product, positioning etc. But, as Scott notes, how your consumers and constituents perceive you or even use your product/service is up to them.
0
POPSNewspaper Sites Show Growth(!) I hope this is true, but I'm skeptical. First, NAoA is behind the report (with Nielsen). Second, i'll buy the big number (sorta) of people visiting the sites but i just can't believe the engagement percentages...they are off the charts.
1
Clips
Latest Pops
Latest Comments
Most Pops
Tags
Print
Save
Turn on live update