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In the past year, Buddhism-themed restaurants and bars have proliferated; there are now at least 20 in about 13 cities. This spring, four bastions of serene extravagance--Buddakan, Buddha Bar, Megu Midtown and Moksha--opened in New York alone. But even some Buddhists have gotten into the act. Lama Surya Das, American Buddhist founder of the Dzogchen Foundation, is developing a flavor with Ben & Jerry's called Jolly Lama--a gold-and-maroon-swirled sorbet that's in the early stages of review--and plans to donate his profits to a Tibetan refugee project. "Buddha's open-minded," he says. "He taught the middle way, not a way of austerity or grim unworldliness." |
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