clipped from www.trendsspotting.com

Bacn (pronounced bacon) is “the term given to electronic messages which have been subscribed to and are therefore not unsolicited but are often unread by the recipient for a long period of time. Bacn is email you want but not right now”.

I think the Bacn buzz can teach us a lot about the making of internet buzz. I followed its seeds from the first few days (see the chronological overview). I learned that the combination of appreciated bloggers (as Chris Brogan), a twitter buzz, and a scoop in Wired were the milestones of its rise, all in less than 4 days. In 8 days it received the attention of The New York Times (it did take them long..).

Remember the formula: a catchy word + 1-2 influential bloggers + twitter (or other sms style spreading mechanism).