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POPSWhy is pleasure so suspicious? "The best sort of life, says Epicurus, is one that is free from pain in the body and from disturbance in the mind. That sounds a rather negative credo for a 21st-century devotee of the good life. Were he writing self-help books today, Epicurus would probably acknowledge that you can aim a little higher than that. He might point out in his own defence that health and peace are essential preconditions of happiness, and are easy to belittle if you are lucky enough to have them. But perhaps his most useful observation for the discerning hedonists of today, when such an intoxicating variety of gratifications are dangled before them, is a reminder of caveat emptor: "No pleasure is in itself evil, but the things which produce certain pleasures entail annoyances many times greater than the pleasures themselves."