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POPSRetail failures ignite debate "I think we've just got to remind ourselves the creation of the telephone certainly caused a change for the messenger boy industry," Australian Prime Minister Julia Gillard was recently quoted as saying on the issue. However, no-one can accuse the Aussies of being glib. In August its Productivity Commission released a 419-page draft report into its retail industry, which essentially concludes that retailers should stop whingeing and adapt as best they can. The commission's own analysis of "bricks vs clicks" retail prices shows significant differences for identical items - in some cases by more than 50 per cent. It concludes, however, that retailers will have to find their own solutions or risk being snubbed by consumers.