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POPSProtect Your Reputation Online A 2008 study by careerbuilder.com revealed that 33 percent of employers decided not to make job offers to potential candidates based on their social networking profiles, and said that postings of “inappropriate” or “provocative” photos were the top reasons that they retracted their offers.
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POPSProtecting Online Reputations A business should also do everything in its power to investigate the complaint thoroughly. Many customers that are angry simply want attention, and the knowledge that something is at least being done to investigate the wrong done. Many times, a company that simply apologizes, even if it can not actually fix the problem, can save itself a great deal of trouble from an irate customer online.